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A guide to using behavioural insights in local government

A guide to using behavioural insights in local government

Warren Hatter wrote this guide for Sunderland City Council, following some work using behavioural insights in a range of projects. Although written for an internal audience, Sunderland City Council are happy to share it.

Warren Says…”I really enjoyed working there, especially all the co-production with wonderful front-line staff; I got a lot out of it and I hope that by sharing these insights, you will too”….

if you work on local public services and are interested in how behavioural insights (BI) can help. https://warrenhatter.wordpress.com/