Effect of gambling marketing and advertising research
30 April 2020
GambleAware recently published research by Ipsos Mori on the effect of gambling marketing and advertising on children, young people and vulnerable adults.
Some of the key findings include that there has been a 24 per cent increase in the volume of gambling advertising between 2015 and 2018, with lotteries and bookmakers being the top spenders across all media and that across five football matches analysed, there was a reference to gambling every 21 Seconds.